ForgeRank
Free Marketing Moves for Start Up
Businesses
Every business needs to market its products and services to survive. It can be difficult for a start-up business to come up with the resources required for marketing campaigns. Lucky for you, there are several free or low-cost marketing moves that you can take advantage of Check out this blog post from Forgerank, where we discuss some great ways that you can get your name out there without breaking the bank.
Sign
Up with Google's Adwords Program and make use of their keyword planner tool.
This will give you a list of relevant keywords and phrases that people use on
search engines when looking for what you're selling. Use those words in ad copy
or as page titles on your website to entice searchers who might not have been
searching specifically for what you offer.
You
can also use Google's keyword planner to find out which keywords you're ranking
for in search engines. All you have to do is enter the word into their tool,
and it will show you how popular that word is with searchers and give some
related words or phrases. This will help steer your site's content, so more
people can find what they're looking for.
If there are specific pieces of information that customers would like or need from your business before buying something, be sure to offer them! For example, if someone needs a product warranty before purchasing an item on sale, let them know where they can get one without asking any questions. That way, all of your customers are happy.
Offer
something new (even if it's just an email list)! People always love specials
and discounts to help them save money while shopping online, so give away
something other than products like coupons, special deals, promotions etc., but
instead offer access to content such as interviews, videos, blog posts etc.
Blog
about your products or services and show people what they are missing out on!
Help them see the quality of your work by giving them insight into customer
testimonials or product reviews from customers who have been satisfied with
their purchase. This way, you won't just be talking to yourself - but rather
helping other potential future customers decide whether or not they want to buy
something too.
Post
new pictures (or video) every week to always feel fresh for return visitors to
keep them coming back again and again. This will make sure that all of your
strenuous marketing efforts don't go unnoticed over time.
Keep
track of how many shares and likes your posts are receiving and use that as a
way to judge if you need to make changes or not.
Don't
be afraid to ask for help; no one knows everything. Reach out to other
successful business owners in your area, find someone who is doing something
similar, and offer to trade some advice with them. You may learn a lot of
helpful things without having spent any money at all by the time it's over.
Keep track of how many shares and likes your posts are receiving and use that as a way to judge if you need to make changes or not.
Create
a call to action on your blog. Ask readers what their biggest question might be
when they finish up reading one of your posts, and then provide an answer for
them to entice them back next week.
Use
video as much as possible - not just vlogs but also tutorials, reviews,
etcetera. Video is becoming more popular as people want something visual rather
than text that may seem tedious or intimidating to some audiences.
In
conclusion, many free marketing moves that any start-up business can do without
spending a dime. Some of these things might include asking your successful
peers for some advice, create a call to actions on your blog so readers know
what they should be doing next week if they want more information, and use
video as much as possible to catch the attention of potential customers.
Forgerank Online Drive:
Comments
Post a Comment